Data Protection Policy -
Solida Marcas Intellectual Property
- Purpose of this Policy
Solida Marcas Propriedade Intelectual (“Solida Marcas”) is committed to raising awareness
among its website users, individual customers, representatives, business partners, associates
or any other individuals related to its customers and contractors (“
Data Subject”, “Owner” or “you”) regarding the personal data processed by Solida Marcas.
Committed to respecting your privacy and valuing transparency, Solida Marcas
created this privacy policy (“Privacy Policy”) to provide you with a clear
understanding of how we process your personal data. For more information about the
processing of personal data, please contact us by emailThis email address is being protected from spambots. You need JavaScript enabled to view it. .
2. Definitions
Personal Data: any information related to an identified or identifiable natural person
. Such data may include, among many others, name, address,
telephone number, CPF and driver's license number. Personal data falls into the category of
Sensitive Personal Data.
Sensitive Personal Data: personal data on racial or ethnic origin, religious conviction,
political opinion, membership of a trade union or organization of a religious, philosophical or political nature,
relating to health or sexual life or genetic or biometric data, when linked to
a person natural.
Security Incident: unauthorized access and accidental or illicit situations of
destruction, loss, alteration, communication or any form of inappropriate or
illicit processing of personal data.
Holder: natural person to whom the personal data refers. For the purposes of this Privacy Policy
, customers or business partners as
natural persons, legal representatives of legal entities, employees of
legal entities with whom we have contact and represent that company and users who use
our website may be considered holders. .
Processing: any and all operations carried out with personal data, such as those relating
to collection, production, reception, classification, use, access, reproduction,
transmission, distribution, processing, archiving, storage, elimination,
evaluation or control of information, modification , communication, transfer, diffusion or
extraction.
3. Who is the personal data controller?
Solida Marcas will be the controller of your personal data within the scope of the relationship established
with you. For the purposes of applicable legislation, the controller is responsible for decisions
regarding the processing of personal data.
4. What personal data is processed?
To the extent permitted by applicable legislation and in accordance with your relationship with us,
Solida Marcas may process the personal data described below: - a) Identification, qualification and contact data: full name; address; date of
birth; nationality; data from identification document(s) (such as ID, CPF, driver's license,
OAB, as applicable), email address; telephone number;
b) Academic and professional data: company where you work; profession; position; education.
As part of the provision of its services or contracting, Solida Marcas may
have access to and process a certain list of your personal data or even the personal data
of other parties involved.
Some examples of personal data that Solida Marcas may process in the provision of its
services are:
i) Registration information: Name, CPF, ID, address, telephone number, date of birth,
nationality, place of birth, age, marital status, country, address, driver's license, professional registration;
ii) Information contained in processes: The personal data above are processed only in
certain cases and when necessary to achieve the purposes mentioned in this
Privacy Policy, especially for the provision of legal services.
Sources of personal data
Personal data may be obtained as follows:
a) Directly by the Data Subject through contracting or registering a
contact request on the Solida Marcas website;
b) By a third party related to the Data Subject (company in which the Data Subject works, for example,
when the Data Subject is a legal representative or our point of contact);
c) Incidentally when, when advising a Client, we have access to personal information
from another party;
d) From publicly accessible sources, whenever necessary to provide the Services.
Furthermore, certain data may be automatically collected from Users who
access the website, as in the case of cookies. - Consent of the data subject
The LGPD establishes several situations in which the processing of Personal Data is permitted
regardless of the consent of the data subject. These are called
“legal bases for data processing”.
This means that, if you visit our website, in some cases we may collect and process your
Personal Data regardless of your consent (if there is a “legal basis”
provided for in the LGPD that allows us to do so). In other cases, we will ask for your
express consent to use your Personal Data.
7. For what purposes do we process your personal data?
In general, we process your personal data for customer service and provision of
Intellectual Property protection services and trademark registration with the INPI –
National Institute of Intellectual Property. In addition, we may process data
for the following purposes:
(i) Perform conflict analysis, preventing Solida Marcas from hiring and/or being hired, in
any way, in situations that represent a conflict of interest according to the
applicable legislation;
(ii) Formalize and enter into contracts with Clients, Suppliers and Commercial Partners;
(iii) Enable contact with the Client, Supplier or Commercial Partner to discuss
matters related to our commercial relationship;
(iv) Within the scope of the provision of our Services, prepare, review and submit statements
to the INPI, carry out prior searches for trademark viability, submit
Extrajudicial Notifications, negotiate agreements involving Intellectual Property rights; hold
training sessions, meetings, videoconferences or conference calls to discuss
topics in general;
(v) Enable the registration, billing and collection of the Client;
(vi) Enable payment to our Commercial Partners and suppliers;
(vii) Conduct satisfaction and feedback surveys on our Services and initiatives;
(viii) Send institutional communications, memos or newsletters on topics of interest
and invitations to events;
(ix) To respond to a request from the Customer or Business Partner and/or as
consented by the Data Subject;
(x) Maintain a single registry of Business Partners and Suppliers, so that we can
contact them in future actions or as needed;
(xi) Maintain a single registry of Customers (individuals and legal entities) so that we can better
manage the provision of our Services, including so that we can concentrate all
documents and information related to that Customer in a database/folders separate from the
others; and/or
(xii) Optimize or personalize the user experience of our website.
Finally, Solida Marcas may process Personal Data of its Customers and Business Partners in the
manner we deem necessary or appropriate, always in accordance with the LGPD, in the following
cases:
(a) comply with legal or regulatory obligations to which it is subject;
(b) comply with a court order, regulatory order or order from competent authorities, including authorities
outside the Data Subject's country of residence;
(c) protect the interests of Solida Marcas, its Members and other Customers and
Commercial Partners;
(d) detect and prevent fraud;
(e) exercise rights in administrative or arbitration proceedings; and
(f) other methods permitted by law.
8. With whom do we share your personal data?
Solida Marcas may share your personal data with:
a) Software providers, cloud hosting services and other
information technologies for the purpose of managing your relationship with our office, registration,
documentation and other measures;
b) The National Institute of Intellectual Property – INPI, within the scope of the provision of the
contracted Services;
c) Correspondents, experts, reviewers, partner offices (national and
international), auditors, accountants, translators and financial institutions to assist in the
provision of the contracted services, depending on demand;
d) Regulatory bodies and other authorities, such as the Superintendence of
Private Insurance (SUSEP) and the National Telecommunications Agency (ANATEL);
e) Judicial authorities, upon express determination.
9. International Transfer of Personal Data
Solida Marcas may transfer Personal Data to service providers or
partner offices located abroad. Whenever international transfer is necessary,
Solida Marcas will adopt all appropriate and necessary measures to ensure
adequate protection of Personal Data, in accordance with national and international
data protection laws.
Solida Marcas will always seek to hire third parties that have the highest
security standards, reaching at least the level of protection required by Brazilian law.
How long will we retain your personal data?
We store and maintain your information: (i) for the period required by law; (ii) until the end
of the processing of personal data, as mentioned below; (iii) for the time necessary to
preserve the legitimate interest of Solida Marcas, as the case may be; (iv) for the time necessary to
protect the regular exercise of Solida Marcas's rights in judicial, administrative or
arbitration proceedings. Thus, we will process your data, for example, during the applicable prescriptive periods
or as long as necessary to comply with a legal or regulatory obligation.
The termination of the processing of personal data will occur in the following cases:
a) When the purpose for which the Data Subject's personal data was collected
is achieved and/or the personal data collected is no longer necessary or relevant to
achieve such purpose;
b) When the Data Subject is within his/her right to request the termination of the
processing and the deletion of his/her personal data and does so; and
c) When there is a legal determination, judicial, administrative or arbitration decision
in this regard.
11. What are your rights in relation to your personal data that we process?
You can exercise your rights in relation to your Personal Data at any time and in
accordance with the law, including:
(i) confirmation of processing;
(ii) access;
(iii) correction of incomplete, inaccurate or outdated data;
(iv) anonymization, blocking or deletion;
(v) portability;
(vi) deletion;
(vii) information about sharing;
(viii) information about the possibility of not providing consent and about the
consequences of refusal;
(ix) revocation of your consent, if we have requested it from you; and
(x) right to petition the National Data Protection Agency (ANPD).
There are circumstances that may restrict the exercise of some rights provided for by law, such as,
for example, when the provision of information may reveal a
business secret of Solida Marcas or due to compliance with some legal/regulatory obligation or
to allow the defense of Solida Marcas in some judicial or administrative proceeding.
You may exercise such rights by contacting us by email
12. Data protection and security
We are committed to the security of your personal data and take
reasonable precautions to maintain this protection. Solida Marcas employs security systems and
technical, physical and managerial procedures commonly adopted by the market to protect
your data.
All parties to Solida Marcas's contractual relationships are required to maintain confidentiality
regarding the information they have access to due to the Services performed for
Solida Marcas, in addition to complying with internal security policies and procedures. Furthermore,
third parties with whom we share your Personal Data are also required to
maintain measures that guarantee the security of your data, and are also bound by this
Privacy Policy, under penalty of contract termination.
13. Collection and use of cookies
By using our website, you acknowledge the use of cookies in accordance with the conditions
described herein. You may have seen a pop-up at the bottom of the page alerting you to the
use of this tool on your first visit to our website. Although this notice will not
appear on subsequent visits, you can manage the use of cookies through
our website by following the instructions below.
If you do not agree to the use of these cookies, you can disable them at any time
by adjusting your browser settings. Browsers are different, so please
refer to your browser settings menu for instructions on how to change
your cookie preferences. If you choose not to receive cookies, our websites may not
function properly and some features may become unavailable.
A cookie is a small text file that is stored by your browser when
you visit a website. Almost all websites use cookie technology. Cookies can
store certain information, such as your IP address, information about the content
you view, information about the content you provide so that you do not have to
re-enter it each time you visit our website, and your preferences and settings.
Cookies also help us provide you with personalized content, speed up navigation
on our website, and allow us to learn more about your visit and use of online services.
Four types of cookies may be used on our websites: strictly
necessary cookies, performance cookies, functional cookies, and analytics cookies for
marketing purposes.
Strictly necessary cookies: These are essential in order to enable you to navigate
our websites and use their features. These are temporary cookies that last
only while your browser is open and are used for technical purposes,
such as enabling you to better navigate our website. Without these cookies, your
navigation on our website may be significantly affected. When you close your
browser, the cookie disappears automatically.
Performance cookies: These are stored on your computer for
longer periods of time and are used for other purposes. For example, to track the
number of unique visitors to our website and collect information such as the number of
views a page receives, how long a user spends on a page
and other relevant statistics. The information collected is aggregated and therefore
made anonymous. These cookies are used exclusively to improve the
performance of the website and, with it, the user experience.
Functional cookies: These allow the website to store information that you have already entered (such as
user names, language choices and your location) so that it can offer
improved and more personalized functions. Functional cookies are also used
to enable features that you have requested, such as playing videos.
These cookies collect anonymous information and cannot track your movements
on other websites.
Analytics cookies: We use Google Analytics web analytics services, which
use cookies to collect information such as your IP address or other
identifiers, browser information and the content you view in order
to analyze how visitors use our website. The information generated
by the cookies about your use of the website will be transmitted to and stored by these
service providers on servers in Brazil, the United States and the United Kingdom.
These service providers will use this information on our behalf for the
purpose of evaluating the number of users of our website, the location of our
users, the most used sections of our website, the most used browsers to
improve the functionality and interests of our users. These
service providers may retain information for up to one year.
If you activate IP anonymization, your IP address will not be reported. Only in
exceptional cases will the IP address be first transferred to a Google server in the
United States where it will be anonymized. The IP address that your browser transmits within the
scope of Google Analytics will not be associated with any other data held by Google.
We reserve the right to send emails to our clients, partners and third parties who
have in some way been related to the firm, in order to present
information that we believe may be of interest to you, and you may request to be
removed from these distribution lists in the footer of the messages forwarded. In addition
to cookies, our marketing-related emails may contain tracking pixels,
also known as web beacons, web bugs, tracking bugs or tracking pixels, which are
intended to inform us whether our emails are opened and to verify all clicks
on links within the email. We may use this information (such as personal identity and email
) to determine which of our emails are most interesting to you and to
question whether users who do not open our emails wish to continue receiving them.
The pixel will be deleted when you delete the email. If you do not want the pixel to be downloaded
to your device, you must choose not to click on the links we send to you.
When you register for any online event we promote, the
accompanying emails also include a pixel. We track your interaction with these emails and our
events to validate participation for accreditation purposes and to help determine
what information is of interest to you, as described above.
We warn all customers that we will never send electronic messages requesting
confirmation of personal information by email. For this reason, we are not responsible
for any fraudulent electronic communications that collect your personal data
(phishing). Regarding emails received, we recommend that you check the content of
the entire email before clicking on any web address or link.
Be wary of emails that contain a suspicious header and sender field or
strange content, messages that contain Portuguese errors or even photographs and
logos that are faulty.
After your first visit to this website, we may change the cookies we use. This policy
will always let you know what is being collected and its respective purposes and
will provide the means to disable them, so you should access it from time to time.
Third-party websites
As a feature of our website, we may provide links to other websites on the internet.
Solida Marcas is not responsible for these websites and content and, furthermore, does not share,
endorse, monitor, validate or accept the way in which these websites or
content storage tools collect, process and transfer your personal data.
We recommend that you consult the respective privacy policies of such websites to
be adequately informed about the processing of your personal data.
Copyright and Intellectual Property
Users of the Website or Parties who have had access to materials authored by Soli
Marca undertake to respect all intellectual property rights and those
arising from the protection of trademarks, patents and/or industrial designs, filed or
registered in the name of Solida Marcas, as well as all intellectual property rights
owned by third parties that may be, or have been, in any way, available
on the Solida Marcas website.
Notification of security incidents
Any legally required disclosures in the event of a Security Incident will be
appropriately notified to you via email or made prominently available on
Solida Marcas's external communication channels, as well as to the competent authorities, including the
ANPD, as required by law.
If you have reason to believe that your interaction with us is no longer secure or
that you have suffered any breach of your data due to Solida Marcas's actions, please
notify us immediately by email
verify the validity of your complaint.
Contact Us
If you have any questions or requests regarding this Privacy Policy, you may
contact us by emailThis email address is being protected from spambots. You need JavaScript enabled to view it. .
Changes to this Privacy Policy
Solida Marcas reserves the right to change this Privacy Policy at any time
by publishing the updated version on this page.
Any updates and modifications to this Notice will become effective as soon as they are published on the
Website, which you will have access to based on best practices of transparency and
publicity, also provided for in applicable legislation.
Final Provisions
This Policy shall be governed by and construed in accordance with Brazilian Laws, especially in
accordance with the Internet Civil Rights Framework and the LGPD. The jurisdiction of the District of
São Paulo/SP is hereby established as competent to resolve any disputes arising from this document.
If any specific provision of this instrument is deemed invalid, the
remaining provisions shall remain in force and effective.
This Privacy Policy is effective as of October 10, 2024.
